{"id":19470,"date":"2022-11-03T10:08:44","date_gmt":"2022-11-03T10:08:44","guid":{"rendered":"https:\/\/cit.upc.edu\/?post_type=portfolio&p=19470"},"modified":"2023-07-11T11:08:24","modified_gmt":"2023-07-11T11:08:24","slug":"diskover-cap-a-un-nou-model-turistic","status":"publish","type":"portfolio","link":"https:\/\/cit.upc.edu\/ca\/portfolio-item\/diskover-cap-a-un-nou-model-turistic\/","title":{"rendered":"Diskover. Cap a un nou model tur\u00edstic: personalitzat, “slow” i de qualitat"},"content":{"rendered":"\n

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03\/11\/2022
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La crisi de la covid i la paralitzaci\u00f3 total del turisme van fer palesa la necessitat de canviar el model tur\u00edstic posant l\u2019accent en una major consci\u00e8ncia personal del turista envers l\u2019entorn hum\u00e0, natural i cultural. Per\u00f2, dos anys m\u00e9s tard, i malgrat les propostes emergents que apostaven per m\u00e9s espais p\u00fablics, m\u00e9s integraci\u00f3 amb la natura i l\u2019experi\u00e8ncia amb el que \u00e9s local, entre d\u2019altres, calia un nou model basat en la descentralitzaci\u00f3 i la desestacionalitzaci\u00f3 del territori.\r
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Amb aquest prop\u00f2sit neix Diskover<\/a>, amb l\u2019objectiu de transformar el model tur\u00edstic, descentralitzant i desestacionalitzant els fluxos, i potenciar el turisme local i els comer\u00e7os de proximitat. Tamb\u00e9 es vol crear una consci\u00e8ncia de turisme \u201cslow\u201d i de qualitat.\r
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Diskover ha desenvolupat una app que integra en una \u00fanica plataforma tots els agents del sector: turistes, empresaris, habitants locals, dinamitzadors i administracions p\u00fabliques des d\u2019un enfoc col\u00b7laboratiu. A m\u00e9s, s\u2019aposta pels actius patrimonials no publicats a Internet, potenciant el coneixement col\u00b7lectiu del territori.\r
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Les principals fites que Diskover assolir\u00e0 s\u00f3n:\r
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\tMostrar la riquesa del patrimoni cultural, hist\u00f2ric i natural que hi ha en l\u2019entorn m\u00e9s proper dels usuaris, i contribuir a reduir la petjada de carboni fomentant viatges m\u00e9s curts i durant tot l\u2019any.\r
Descentralitzar els fluxos tur\u00edstics amb una soluci\u00f3 diferencial oferint m\u00e9s de vint mil punts d\u2019inter\u00e8s a l\u2019abast dels usuaris.\r
Brindar experi\u00e8ncies basades fonamentalment en el coneixement, l\u2019aprenentatge i la conservaci\u00f3 del territori.\r
Aprofitar la innovaci\u00f3 i la digitalitzaci\u00f3 com a eines per reinventar el model tur\u00edstic, fent-lo m\u00e9s personalitzat, respectu\u00f3s i \u201cslow\u201d.\r

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Contribuci\u00f3 del grup DAMA<\/h4>
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Diskover est\u00e0 dotada d\u2019una tecnologia capdavantera, gr\u00e0cies a la transfer\u00e8ncia de la tecnologia d\u2019Sparksee, spin-off del grup de recerca Data Management (DAMA) de la Universitat Polit\u00e8cnica de Catalunya (UPC), especialitzat en la recerca i transfer\u00e8ncia tecnol\u00f2gica de software i tecnologies al voltant de la gesti\u00f3 de les dades. \r
Es tracta de la primera base de dades de grafs per a dispositius m\u00f2bils i sistemes incrustats. Aquesta tecnologia juga un paper crucial en la recomanaci\u00f3 dels punts d\u2019inter\u00e8s que fa l\u2019app, proporcionant una base de coneixement de l\u2019individu des del seu dispositiu m\u00f2bil.
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Com funciona aquesta tecnologia en Diskover?<\/h4>
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Cada punt d\u2019inter\u00e8s de Diskover est\u00e0 associat a unes paraules o etiquetes que el descriuen (com ara \u201cmonument\u201d, \u201carquitectura\u201d i \u201cgastronomia\u201d), formant un graf. Aix\u00ed, l\u2019aplicaci\u00f3 apr\u00e8n els gustos de l\u2019usuari en visitar o interactuar amb cada punt d\u2019inter\u00e8s, acumulant dades de l\u2019historial d\u2019activitat que la persona fa en l\u2019aplicaci\u00f3.\r
D\u2019aquesta manera, quan l\u2019usuari entri en l\u2019aplicaci\u00f3 de Diskover li apareixer\u00e0 un r\u00e0nquing amb elements recomanats, segons les seves prefer\u00e8ncies. Aix\u00f2 \u00e9s possible gr\u00e0cies a algorismes d\u2019intel\u00b7lig\u00e8ncia artificial i, concretament, als algorismes de cerca de rellev\u00e0ncia per a grafs que, dotats de les mateixes capacitats que l\\’\u00e9sser hum\u00e0, tenen l\\’objectiu de recomanar a l\u2019usuari en funci\u00f3 dels seus gustos.\r
Podeu descarregar Diskover App fent clic .
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Tecnologia<\/h5>\r
Urbanisme i sostenibilitat<\/a>\r
TIC<\/a>
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Sector<\/h5>\r
Turisme<\/a>
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Tema<\/h5>\r
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Mobile Technologies<\/a>
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Vols saber m\u00e9s?<\/h5>
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Projectes Relacionats<\/h4>
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19470

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