{"id":30124,"date":"2025-12-16T09:00:00","date_gmt":"2025-12-16T09:00:00","guid":{"rendered":"https:\/\/cit.upc.edu\/?post_type=portfolio&p=30124"},"modified":"2026-03-03T15:13:22","modified_gmt":"2026-03-03T15:13:22","slug":"clipe-creacio-de-personatges-virtuals-realistes-i-interactius-per-a-entorns-vr-ar","status":"publish","type":"portfolio","link":"https:\/\/cit.upc.edu\/ca\/portfolio-item\/clipe-creacio-de-personatges-virtuals-realistes-i-interactius-per-a-entorns-vr-ar\/","title":{"rendered":"CLIPE: Creaci\u00f3 de personatges virtuals realistes i interactius per a entorns VR\/AR"},"content":{"rendered":"\n

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16\/12\/2025<\/p>
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El Grup de Recerca en Visualitzaci\u00f3, Realitat Virtual i Interacci\u00f3 Gr\u00e0fica (ViRVIG) de la Universitat Polit\u00e8cnica de Catalunya – BarcelonaTech (UPC) participa en el projecte CLIPE<\/a> de la convocat\u00f2ria MSCA-ITN, que ha desenvolupat tecnologies per dotar els personatges virtuals en entorns immersius VR\/AR d\u2019un comportament natural i d\u2019interacci\u00f3 entre personatges virtuals, fent-los m\u00e9s humans i realistes, amb potencial d\u2019aplicaci\u00f3 en la ind\u00fastria, els videojocs, l\u2019entrenament i la simulaci\u00f3.<\/h4>
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En un moment en qu\u00e8 la realitat virtual (VR) i la realitat augmentada (AR) estan creixent amb for\u00e7a, resulta cada vegada m\u00e9s important crear mons virtuals amb personatges que no nom\u00e9s es vegin realistes, sin\u00f3 que tamb\u00e9 puguin interactuar amb altres usuaris, reaccionar de manera cre\u00efble i adaptar-se a situacions complexes. Fins ara, desenvolupar aquest tipus de personatges exigia grans equips de dissenyadors i programadors, la qual cosa augmentava els costos i els temps de producci\u00f3. Aix\u00f2 dificulta escalar els projectes i limita les oportunitats en \u00e0mbits com els videojocs, l\u2019entreteniment, l\u2019entrenament, les simulacions per a entorns industrials o de l\u2019\u00e0mbit de la salut.<\/span>Per donar resposta a aquest repte, sorgeix el projecte <\/span>CLIPE (pel seu nom en angl\u00e8s,\u00a0 <\/span>Creating Lively Interactive Populated Environments), l\u2019objectiu del qual ha estat formar una nova generaci\u00f3 d\u2019investigadors i innovadors capa\u00e7os de crear personatges virtuals realistes, interactuar amb els usuaris i respondre de manera cre\u00efble i, al mateix temps, desenvolupar tecnologies avan\u00e7ades per a la creaci\u00f3 de personatges virtuals m\u00e9s intu\u00eftius, aut\u00f2noms i realistes, adaptant-se als nous escenaris complexos.<\/span>Per aconseguir-ho, s\u2019han combinat t\u00e8cniques innovadores de <\/span>machine learning, animaci\u00f3 procedural, simulaci\u00f3 i estudis de percepci\u00f3 que han perm\u00e8s dotar els personatges de noves habilitats basades en exemples, generar poblacions virtuals a gran escala i avaluar rigorosament la qualitat dels seus comportaments i capacitats de comunicaci\u00f3.<\/span><\/p>

En particular, CLIPE millora tres aspectes fonamentals:<\/span><\/p>



La qualitat de la<\/span> interacci\u00f3 usuari-personatge, garantint que els personatges no travessin l\u2019usuari sin\u00f3 que responguin mitjan\u00e7ant col\u00b7lisions i comportaments realistes.<\/span>

L\u2019embodiment o corpore\u00eftat (capacitat de veure i sentir el cos virtual com el propi cos).\u00a0<\/span>

Les capacitats psicomotrius de l\u2019usuari i, en concret, la millora de la precisi\u00f3 per interactuar amb personatges i objectes.<\/span>

Entre les capacitats desenvolupades en el marc del projecte CLIPE, tamb\u00e9 s\u2019hi inclouen:<\/span> T\u00e8cniques d\u2019aprenentatge autom\u00e0tic per dotar els personatges de comportaments i habilitats derivades d\u2019exemples reals.<\/span>

Animaci\u00f3 i simulaci\u00f3 procedural (una t\u00e8cnica d\u2019animaci\u00f3 en la qual els moviments, comportaments o transformacions d\u2019un objecte es generen autom\u00e0ticament mitjan\u00e7ant algorismes, en lloc de ser creats fotograma a fotograma per un animador), per generar personatges virtuals coherents i adaptables a diferents contextos<\/span>

Estudis de percepci\u00f3 i an\u00e0lisi de la interacci\u00f3, orientats a avaluar la credibilitat, la comunicaci\u00f3 i la resposta dels personatges.<\/span>

Entrenament especialitzat, combinant recerca avan\u00e7ada amb estades en empreses del sector per garantir l\u2019aplicabilitat industrial dels resultats.<\/span>



CLIPE contribuir\u00e0 a situar Europa a l\u2019avantguarda en el disseny de personatges virtuals per a VR i AR, refor\u00e7ant la competitivitat de les empreses d\u2019animaci\u00f3, videojocs i tecnologies immersives. A m\u00e9s, el seu programa formatiu dotar\u00e0 joves investigadors de les compet\u00e8ncies clau per desenvolupar-se amb \u00e8xit en sectors altament competitius, tant a la ind\u00fastria com a l\u2019ecosistema emprenedor.<\/span><\/p>

Consorci, pressupost i finan\u00e7ament<\/h4>

A m\u00e9s de la UPC, entre els <\/span>socis acad\u00e8mics i de recerca es troben: University of Cyprus (coordinador), INRIA, University College London, Trinity College Dublin, Max Planck Institute for Intelligent Systems, KTH Royal Institute of Technology, \u00c9cole Polytechnique i Silversky3d Virtual Reality Technologies Ltd (spin-off de la Universitat de Xipre). A aquests s\u2019hi sumen els<\/span> socis industrials: Treedy\u2019s SPRL, Amazon Development Center Germany GmbH, British Broadcasting Corporation (BBC), Golaem i Ubisoft.<\/span> El projecte ha comptat amb un pressupost total de 4.009.882,68 \u20ac, finan\u00e7at pel programa Horizon 2020 (2014-2020), dins del subprograma Marie Sk\u0142odowska-Curie Actions \u2013 Innovative Training Networks (European Training Networks) de la Comissi\u00f3 Europea (H2020-860768-CLIPE). CLIPE ha tingut una durada de 4 anys i 6 mesos (mar\u00e7 de 2020 – agost de 2024).<\/span><\/p>
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