{"id":19448,"date":"2022-11-03T09:30:00","date_gmt":"2022-11-03T09:30:00","guid":{"rendered":"https:\/\/cit.upc.edu\/?post_type=portfolio&p=19448"},"modified":"2023-07-11T11:08:45","modified_gmt":"2023-07-11T11:08:45","slug":"diskover-hacia-un-nuevo-modelo-turistico","status":"publish","type":"portfolio","link":"https:\/\/cit.upc.edu\/es\/portfolio-item\/diskover-hacia-un-nuevo-modelo-turistico\/","title":{"rendered":"Diskover. Hacia un nuevo modelo tur\u00edstico: personalizado, \u00abslow\u00bb y de calidad"},"content":{"rendered":"\n

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03\/11\/2022
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La crisis por el Covid-19 y la paralizaci\u00f3n total del turismo descubrieron la necesidad de cambiar el modelo tur\u00edstico haciendo hincapi\u00e9 en una mayor conciencia personal del turista hacia el entorno humano, natural y cultural. Pero, dos a\u00f1os m\u00e1s tarde, y a pesar de las propuestas emergentes que apostaban por m\u00e1s espacios p\u00fablicos, m\u00e1s integraci\u00f3n con la naturaleza y la experiencia con lo local, entre otros, hac\u00eda falta un nuevo modelo basado en la descentralizaci\u00f3n y la desestacionalizaci\u00f3n del territorio.\r
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Con este prop\u00f3sito nace Diskover<\/a>, con el objetivo de transformar el modelo tur\u00edstico, descentralizando y desestacionalizando los flujos, potenciando el turismo local y los comercios de proximidad. Tambi\u00e9n se quiere crear una conciencia de turismo \u201cslow\u201d y de calidad.\r
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Diskover ha desarrollado una app que integra en una \u00fanica plataforma todos los agentes del sector: turistas, empresarios, habitantes locales, dinamizadores y administraciones p\u00fablicas desde un enfoque colaborativo. Adem\u00e1s, se apuesta por los activos patrimoniales no publicados en Internet, potenciando el conocimiento colectivo del territorio.\r
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Los principales hitos que Diskover lograr\u00e1 son:\r
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\tMostrar la riqueza del patrimonio cultural, hist\u00f3rico y natural que hay en el entorno m\u00e1s pr\u00f3ximo de los usuarios, y contribuir a reducir la huella de carbono fomentando viajes m\u00e1s cortos y durando todo el a\u00f1o.\r
Descentralizar los flujos tur\u00edsticos con una soluci\u00f3n diferencial ofreciendo m\u00e1s de veinte mil puntos de inter\u00e9s al alcance de los usuarios.\r
Brindar experiencias basadas fundamentalmente en el conocimiento, el aprendizaje y la conservaci\u00f3n del territorio.\r
Aprovechar la innovaci\u00f3n y la digitalizaci\u00f3n como herramientas para reinventar el modelo tur\u00edstico, haci\u00e9ndolo m\u00e1s personalizado, respetuoso y \u201cslow\u201d.\r

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Contribuci\u00f3n del grupo DAMA<\/h4>
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Diskover est\u00e1 dotada de una tecnolog\u00eda l\u00edder, gracias a la transferencia de la tecnolog\u00eda de Sparksee, spin-off del grupo de investigaci\u00f3n Data Management (DAMA) de la Universitat Polit\u00e8cnica de Catalunya (UPC), especializado en la investigaci\u00f3n y transferencia tecnol\u00f3gica de software y tecnolog\u00edas alrededor de la gesti\u00f3n de los datos.\r
Se trata de la primera base de datos de grafos para dispositivos m\u00f3viles y sistemas incrustados. Esta tecnolog\u00eda juega un papel crucial en la recomendaci\u00f3n de los puntos de inter\u00e9s que hace la app, proporcionando una base de conocimiento del individuo desde su dispositivo m\u00f3vil.
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\u00bfC\u00f3mo funciona esta tecnolog\u00eda en Diskover?<\/h4>
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Cada punto de inter\u00e9s de Diskover est\u00e1 asociado a unas palabras o etiquetas que lo describen (por ejemplo, \u201cmonumento\u201d, \u201carquitectura\u201d y \u201cgastronom\u00eda\u201d), formando un grafo. As\u00ed, la aplicaci\u00f3n aprende los gustos del usuario al visitar o interactuar con cada punto de inter\u00e9s, acumulando datos del historial de actividad que la persona hace en la aplicaci\u00f3n.\r
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De este modo, cuando el usuario entre en la aplicaci\u00f3n de Diskover le aparecer\u00e1 un ranking con elementos recomendados, seg\u00fan sus preferencias. Esto es posible gracias a algoritmos de inteligencia artificial y, en concreto, a los algoritmos de b\u00fasqueda de relevancia para grafos que, dotados de las mismas capacidades que el ser humano, tienen el objetivo de recomendar al usuario en funci\u00f3n de sus gustos.\r
Pod\u00e9is descargar Diskover App haciendo clic .
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Tecnolog\u00eda<\/h5>\r
Urbanismo y sostenibilidad<\/a>\r
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Tema<\/h5>\r
Smart City<\/a>\r
Mobile Technologies<\/a>
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\u00bfQuieres saber m\u00e1s?<\/h5>
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Proyectos Relacionados<\/h4>
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19448

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